new study: https://www.sciencedirect.com/science/article/pii/S2211973616301118 Önder I., Marchiori E. (2017) A Comparison of Pre-Visit Beliefs and Projected Visual Images of Destinations, Tourism Management Perspectives, 21:42-53 Destination image is one of the main decision factors for tourists’ destination choice. The aim of this study is to compare the perception of consumers’ destination image and the actual projected image… Read More A Comparison of Pre-Visit Beliefs and Projected Visual Images of Destinations, Tourism Management Perspectives
You can freely download a very useful and interesting Eye Tracking Guide done by the imotions.com team here. Well done!
I have recently presented an abstract to the Tourism Education Futures Initiative Conference – TEFI9 in Kamloops, Canada at the Thompson Rivers University. The paper in collaboration with prof. Lorenzo Cantoni was about: “Applying the Counseling-Learning Approach to a Tourism-related Massive Open Online Course”. Here myself presenting: Applying the Counseling-Learning approach to the #eTourismMOOC. #TEFI… Read More Applying the Counseling-Learning approach to the #eTourismMOOC. Speaker at TEFI9 conference in Kamloops, Canada
At the webatelier.net I am currently following a project that aims to measure the Ticino Tourism Virtual Reality (VR) campaign. The VR experience has been recently tested with several participants from the Zurich area. The VR experience is currently available at the Swiss Museum of Transport in Lucerne and has been used for the Gotthard… Read More Measuring the effects of the Virtual Reality experience of Ticino Tourism
Just back from a two days workshop with colleagues from Tartu University, Pärnu College (Estonia) on how to include ICTs in their Tourism Program. I have shared how the course “eTourism Tech Lab” that I am currently teaching at USI is structured. In particular, it has been discussed the contents/pedagogical goals/credits/evaluation procedure/skills required for lecturers and… Read More A workshop on Including ICTs in a Tourism Education Program at @TartuUniversity Pärnu College, Estonia
Last year, our lab webatelier.net has been equipped with the Tobii Pro X2-60 (eye-tracker software and hardware). A first study has been done on “Studying Online Contents Navigation: A Comparison Between Eye-Tracking Technique and Self-Reported Investigation“. We are currently running a project on “Online consumer behaviour in the tourism field. A teenagers’ perspective”. More news to… Read More Guest lecturing on Eye-Tracking
It is already 8 years that I am attending the ENTER eTourism Conference. This year the conference is in Bilbao, Spain and I will present two full papers on: The Role of Destination in Hotels’ Online Communications: A Bottom-Up Approach The co-creation process of the online image of an Italian World Heritage Site: the Sassi… Read More Presenting two full papers at ENTER2016 in Bilbao, Spain